I have an interesting idea for an interactive application as an addition to your website.  The application would be compatible with other recipe websites as well.  I am a busy mother of three and a full time student.  We have ballgames, church, homework, ect. and supper is usually something that is thrown together.  I have often thought how wonderful it would be to not worry about what is for supper, or if I have everything to prepare a certain meal.  Like most people, when it comes time to grocery shop I am on a budget and often wonder what I will be able to afford for the week.  

            So I thought of a solution, an application that would create a menu, generate a grocery list, and calculate my weekly grocery bill on average for me.  It would be wonderful to add the application to favorite recipe sites and cure all busy mothers’ problems.  The website would offer an interactive application in which a person could choose from a variety of weekly menus, of course using as many of your brand items as possible, or could actually enter in dinner choices of their own.  Of course, this could work with breakfast and lunch as well, but many families are only home in the afternoon.  The menus suggested could be based on income, health benefits, calories, ect.  Once a menu is configured the application would generate a grocery list based on the menu choices. The interactive portion of the application would allow for the consumer to check or uncheck items that they already have and then the application could take prices from weekly sales ads and calculate an average weekly grocery bill for the items needed.  Of course you could go further and allow consumers to enter additional items as well adding to the grocery list and calculating those into the bill.  Then the consumer could print out the menu with recipes for each meal and their personally generated grocery list. 

            This would bring in additional revenue for the company offering the convenience due to the use of so many of your products.  It would be a very useful and unique service offered on your website.  I have researched and checked out many online sites and none have the conveniences of the application I have suggested.  I found many sites that offer recipes and meal plans.  I have found many other sites that offer the capability of looking at lists of thousands of items and checking what a consumer would like to purchase and then the consumer could print off the generated list, but nothing that provides all the services I have mentioned in one place.