I think it would be great if Clorox developed a bleach bottle that had less of a chance of splashing bleach everywhere when pouring. It's very difficult to pour without getting a fine "mist" of bleach coming off of the bleach stream, and that mist can damage the clothes you're wearing or damage other bleach-sensitive surfaces around you.
How about a product to quickly disinfect hands when you're in a situation where it would take too much time to keep going back to the sink to wash them over and over? The product could come in a spray bottle that would work like a pump soap bottle, and would essentially be a hand sanitizer. There could also be an optional holder device that uses a motion detector and sprays the solution on your hands when you go near it.
How about a special Clorox solution in a spray bottle that people can use to kill weeds around their home?
It would be great if Clorox made a soaking solution to disinfect and deodorize mouthguards and retainers (or even dentures!). I can't imagine the germs that could flourish in all those little crevices.
I think it would be great if Clorox made little germ test strips that you could swab on cleaning surfaces and be informed as to how clean those surfaces really are. Consumers could test before cleaning and after to find out just how well they're doing.
More products and campaigns geared toward kids to teach them the importance of cleaning and disinfecting (for example, to avoid cross-contamination in the kitchen, to stop the spread of germs and avoid getting sick, etc.). New products could be variations on old ones, like developing Clorox hand sanitizers in kid-friendly sizes and packaging.
I'd like to see Clorox bleach come packaged with a measuring cup attached to the bottle, or at least available separately. It's hard to know how much bleach one is pouring when measuring by eyeball, and I don't really have any measuring tools that I'd feel comfortable using with undiluted bleach (all of my measuring cups I use are in the kitchen).
How about a quick guide/book/pamphlet that compiles all the ways to use Clorox bleach?
I'd love to see a Clorox product with something added to cut grease. Often I find that I'm cleaning greasy kitchen messes and I wish I could be disinfecting the surfaces at the same time.
I'd like more Clorox scents - something to suppress the very powerful smell of bleach. I know that Clorox wipes come in different scents, but it would be nice if the bottle products did too. My vote is for pine.