Seven Things You Should Know About Made in America
Consumers are rallying around goods made in America because they have a positive impact on the economy, the environment, and the community. Here are the quick facts you need to know.
- Regardless of their political affiliation, over 90% of Americans think the country should have strong “Made in America” policies.
- Consumers are especially adamant that the government itself should only spend money with American firms.
- For each 1% increase in purchases of American made goods, 250,000 new jobs are created.
- 97% of consumers say US made goods are high quality.
- Consumers connect the dots between buying American products, job growth, and the US once more becoming the strongest economy in the world.
- Consumers define “Made in America” based on where the work is done, not where the brand is located. Buying a BMW that is made in South Carolina is “Buying American.”
- The Made in America Movement is working hard to make Buying American a cool cause like buying products that protect the rain forest or support cancer research.
Are we leveraging our Made in America status with consumers?
Note: The comments expressed on this blog are not necessarily those of The Clorox Company.